CRM system
Compare the best CRM system for your organisation.
Need help? Start our selection guide or request non-binding advice!
Which package suits you?
Answer a few questions about your organisation and what the software needs to be able to do. The selection guide shows which of these 36 packages fit.
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Request free adviceCRM system at a glance
Price indications and features as stated by the suppliers. Ratings are the average of the reviews on SoftwareWatcher.
| Software | Rating | From per month | Budget per user per month | Free trial account | Demo | Cloud | Dutch-language |
|---|---|---|---|---|---|---|---|
| SpinOffice CRM | 4,4 / 5 (4) | €32 | €25–€75 | Yes | Yes | Yes | Yes |
| Efficy CRM | 5,0 / 5 (1) | €17,50 | – | – | Yes | Yes | Yes |
| Vertec | – | On request | – | Yes | Yes | Yes | – |
| AFAS Software ERP | 4,7 / 5 (4) | On request | – | – | Yes | Yes | Yes |
| Inserve | – | €63 | €50–€100 | Yes | Yes | Yes | Yes |
| SuperOffice | – | €64 | €50–€100 | Yes | Yes | Yes | Yes |
| Gripp Business Software | 5,0 / 5 (1) | €123 | €25–€50 | Yes | Yes | Yes | Yes |
| Hello Office | – | €69 | €10–€50 | – | Yes | Yes | Yes |
| FlowQi | – | €20 | €10–€100 | Yes | Yes | Yes | Yes |
| Cirqll | – | €18 | €10–€25 | Yes | Yes | Yes | Yes |
| Adecon Manager | – | On request | – | Yes | Yes | Yes | Yes |
| Act! CRM | – | €30 | €25–€50 | Yes | – | Yes | Yes |
| Clientbox | – | On request | €1 or more | – | Yes | Yes | Yes |
| HubSpot CRM | – | €0 | – | – | Yes | Yes | Yes |
| Offsoo Planning Software | – | On request | – | Yes | Yes | Yes | Yes |
| Microsoft Dynamics 365 Sales | – | €56,30 | – | Yes | Yes | Yes | Yes |
| AIM Direct | – | On request | €10–€50 | – | Yes | – | – |
| Salesforce Sales Cloud | – | €25 | – | Yes | Yes | Yes | Yes |
| Qraia CRM | – | €10 | €1–€10 | Yes | Yes | Yes | Yes |
| Zoho CRM | – | On request | – | Yes | – | Yes | Yes |
| Pipedrive | – | €14 | – | Yes | – | Yes | Yes |
| Floow Workflow Management Software | – | On request | €25 or more | – | Yes | Yes | Yes |
| Tribe CRM | – | On request | €10–€50 | Yes | Yes | Yes | Yes |
| Archie CRM El Dorado | – | On request | – | – | Yes | Yes | Yes |
| Alexion CRM | 4,7 / 5 (3) | On request | €10–€25 | Yes | Yes | Yes | Yes |
| Repaird | – | On request | – | Yes | Yes | Yes | Yes |
| Compenda | – | On request | €1–€5 and €10–€25 | Yes | Yes | Yes | Yes |
| Hubi Business Software | – | On request | – | Yes | Yes | Yes | Yes |
| Teamleader | – | On request | – | Yes | Yes | Yes | Yes |
| Simplicate | 3,8 / 5 (1) | On request | – | Yes | Yes | Yes | Yes |
| SalesManager Software | – | On request | – | – | Yes | Yes | Yes |
| PerfectView CRM Online | – | On request | – | Yes | Yes | Yes | Yes |
| Otys | – | On request | €50 or more | – | Yes | Yes | Yes |
| LIFT Software | – | On request | €1–€5 and €10–€100 | – | Yes | Yes | Yes |
| KorènCRM | – | On request | – | – | Yes | Yes | Yes |
| Flixer Pro | – | €65 | €25–€75 | Yes | Yes | Yes | Yes |
Choosing a CRM system: what to look out for?
A CRM system only works if your team keeps it up to date every day. So choose a package that fits how you sell, and look out for these points.
On SoftwareWatcher you compare 36 packages for CRM systems. 24 offer a free trial account. The lowest indicative price starts at €0 per month.
- Contacts and companies: all customer data, conversations and appointments in one place, so that a colleague can take over the contact without explanation.
- Sales opportunities: a pipeline with stages shows which deals are in progress, what they are worth and where they get stuck.
- Email and calendar: an integration with Outlook or Gmail automatically records emails and appointments against the right contact.
- Integration with your administration: with an integration with your accounting or invoicing software you also see invoices and payment behaviour in the CRM.
- Reports: check whether you can create overviews of revenue per customer, conversion and expected revenue without help.
- Mobile use: for field staff a good app is more important than an extensive desktop version.
- Switching: check how you import your existing customer data, for example from Excel, and how you export it again if you switch later.
Frequently asked questions about CRM systems
CRM or ERP: what do I need?
A CRM focuses on customers and sales, an ERP system on the whole of business operations, from purchasing and inventory to finance. Read the difference in CRM or ERP.
Is there a good free CRM?
There are free versions, usually with limits on users, contacts or features. See comparing free CRM systems to see where the limits lie.
How long does it take to implement a CRM?
A simple cloud CRM can be in use within a few days. With integrations, custom work and transferring a lot of data it takes weeks rather. Allow time to agree how the team will keep the CRM up to date.
From the knowledge base
- CRM in Excel: a handy way to start, but when do you switch?
- CRM or ERP: which system do you need and when both?
- CRM with AI: which features help with sales and customer follow-up?
- Free CRM: which package stays usable as your team grows?
Still in doubt? Start the selection guide or request free advice.
This selection guide was written and checked by Auke Westra, founder of SoftwareWatcher. Last checked on .
What is a CRM system?
CRM stands for Customer Relationship Management and helps companies manage relationships. These are, for example, customers, suppliers or other collaboration partners. The aim of CRM is to have an overview of your entire customer portfolio and to have insight into what is going on with a relationship.
What types of CRM are there?
There are several types of CRM, which makes it sometimes difficult to choose which is suitable for your company. A company that logs hours or works project-based, for example, needs a different CRM than a company that sells fixed products or subscriptions. The industry you work in ultimately determines which CRM suits you best.
CRM with project management features
Do your employees log hours for carrying out work and do you invoice these hours to the customer? Then you need CRM with project management functionality. With project management functionality you keep track of how much time employees have put into a project.
Please note: The difference between CRM software and project management software is often very small. Projects are always invoiced to a customer, and therefore CRM functionality is indispensable for project management software.
CRM with sales features
Do you sell products or subscriptions and is the internet an important pillar of your business? Then you need CRM with leads and sales functionality. Software with this functionality is aimed at optimising the lead management process and increasing conversions.
What is the use of a CRM system
The use of a CRM system lies mainly in the versatile features it offers. These include, for example, features for managing all your relationships and managing a file per relationship. Quoting and invoicing are also features you see in almost every CRM. Below we explain a number of important and unique features of a CRM system.
Customer portal
With a customer portal you give customers their own digital customer environment in which they log in. In this environment the customer arranges a number of things themselves, for example viewing and paying invoices, changing details or sending a message.
Email integration
With an email integration you connect, for example, your own Gmail or Outlook account with the software. This lets you send emails to your customer directly from the software.
File management
With file management you maintain a digital file of all your relationships. This file is in the cloud and can therefore always be consulted by your employees.
Mobile app
If you are often on the road, it is handy to have all relevant data of your company close at hand. With contact management via a mobile app, customer data is always within reach.
What is the best CRM system
You choose the best CRM system based on your specific preferences, as every organisation has different requirements, wishes and its own size. CRM systems also differ from one another, because each supplier often serves a specific target group.
With the SoftwareWatcher selection guide you easily find the system that suits your organisation. Answer a few simple questions and quickly discover which CRM system is right for you.
How expensive is a CRM system?
The price of a CRM system is mainly influenced by three important factors: the number of features, the quality of those features, and the form of the CRM system.
Number of features
The price of a CRM system can vary depending on the number of features available. A more extensive CRM system that manages multiple aspects of customer relationships, such as sales tracking, customer service and marketing automation, will generally be more expensive than a system with fewer features.
Quality of features
The quality of the features within a CRM system can vary greatly per supplier, which affects the price. Aspects such as user-friendliness, adaptability, integration options with other systems and overall performance are important. Systems that score high on these points will generally be more expensive.
Type of CRM system
CRM systems can be offered as standalone software, or as integrated modules within larger systems such as an ERP (Enterprise Resource Planning) system. Standalone CRM software can differ in cost compared with CRM modules that are part of a more extensive system.
Together, these factors determine the pricing structure of CRM systems and help organisations make an informed choice that suits their specific needs and budget.
Software advice from SoftwareWatcher
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